Vilties kelias

We created a website for the oncology patients' association "Vilties kelias" based in Utena. In this project, we focused on presenting the organization's activities and people's stories, making information about available help accessible, and showing ways to get involved in the community's work.

About the client

The oncology patients' association "Vilties kelias" is an organization founded in Utena in 2019 that brings together people with oncological diseases and their loved ones.

The organization's story began with an initiative by volunteer Stanislava Mickevičienė to bring together people who need emotional support, a sense of community and the chance to share their experiences with others who have been through something similar. Today the association has more than 50 members.

"Vilties kelias" organizes emotional support groups, creative and physical activity sessions, educational events, trips and meetings with specialists. Community members take part in various social projects, and the organization cooperates with the Association for Assistance to Oncology Patients (POLA), the municipality and other institutions.

One of the organization's most important goals is to help people affected by oncological diseases keep their joy of life, feel needed and not be left alone during a difficult period of their lives.

Project brief

The "Vilties kelias" website had to become a place where people seeking help could learn about the organization, its activities and the opportunities it offers.

It was important to take different visitor needs into account. Some look on the website for emotional support and information about activities, others want to find out how to get a POLA card, and potential supporters are interested in the organization's projects and ways to contribute.

We therefore needed to create a clear website structure where every visitor could easily find the information relevant to them. At the same time, we wanted to convey the organization's humanity, the bond between its members and the meaning of its work.

A separate part of the project was presenting ways to give support, offering visitors simple ways to donate, allocate part of their personal income tax, or buy products made by the community.

Work completed

We created a website structure tailored to the organization's activities

We divided the website content into the organization's main areas of activity. Visitors can learn about the association's history, team, the help it provides, ongoing projects and community members' experiences.

On the homepage, we highlighted the organization's most important information, available help and ways to get involved. We also included a contact form so that people who want to join the community or ask about help can easily get in touch.

We created a unique design that reflects the character of the community

When designing the website, we aimed to convey the essence of "Vilties kelias": community, support and care for people.

We gave an important place to community photographs, members' testimonials and moments from the organization's activities. We chose a warm visual direction that makes it easy for visitors to get to know the organization and understand its purpose.

We adapted the design to different screen sizes so that the information is easy to access on a phone as well.

We designed the presentation of projects and people's stories

"Vilties kelias" actively participates in social, educational and community projects, for which publicity and the ability to share achieved results are important.

We created a dedicated projects section where the organization can present its initiatives, their goals, ongoing activities and results achieved.

We also set aside a separate space for community members' stories. In them, people talk about their experiences of facing oncological disease, the treatment period and the support they found in the community.

These stories help new visitors get to know the organization and the people who are part of it.

We implemented the presentation of ways to give support

The organization's work depends on supporters, volunteers and various sources of funding, so we created a dedicated support section on the website.

It presents different ways to contribute to the association's work: one-time financial support, regular donations, allocating 1.2% of personal income tax, and volunteering.

For visitors, we provided information about each way to give support, the required payment details and links to payment and tax declaration systems.

We created an online support store

To attract additional funds and involve community members, the organization creates symbolic products that people can buy to support its work.

We implemented an online store on the website, making it possible to present and sell these products online.

One of the products presented in the store is "Padėkos braškės" (Strawberries of Gratitude). It is a support product created by community members during the project "Mes už gyvenimą", which came about after educational sessions at a local farm.

For this initiative, we also created a separate presentation page where visitors can learn about the story behind the product and its significance for the organization.

We provided information about the POLA card and available help

"Vilties kelias" cooperates with POLA and helps oncology patients in Utena obtain a special card that provides discounts on treatment, wellness and everyday expenses.

We created an information page that explains the purpose of the card, the benefits it provides, and where and when to get it. Contact details and a link to more detailed information are also included.

Result

We created a website that helps "Vilties kelias" present its work more widely, reach people seeking help and stay connected with the community.

On the website, people can learn about the organization's projects, people's stories and available help in one place, and contribute to its work financially or by volunteering.

The integrated support store gives the organization an additional way to raise funds, while the projects, stories and news sections make it possible to continuously share the community's latest activities.